Photo credit: www.bustle.com
Bella Hadid continues to leverage her modeling background as she ventures into new business opportunities. Recently, she has turned her attention to her fragrance line, ‘Ôrebella’, and her passion for competitive equestrianism. Nevertheless, Hadid is acutely aware that her influential stature in the fashion industry can play a pivotal role in promoting her latest endeavors. Her recent collaboration exemplifies this strategy.
On February 20, Hadid launched her new collection with Frankie’s Bikinis, a swimwear brand co-founded by her childhood friend, Frankie Aiello. This latest line harmoniously combines Hadid’s high-fashion roots with rustic flair, transforming traditional materials like leather and suede into unique beachwear designs.
Bella’s Picnic Blanket Thong
In one striking promotional image, Hadid demonstrates how swimwear can be seamlessly integrated into leisure activities, donning a handkerchief-style bikini top adorned with a classic red-and-white plaid print that evokes the essence of an idyllic picnic.
She complemented this look with a matching thong that featured adjustable ties at the sides, allowing for a chic silhouette that highlights her figure.
Instagram / Frankie’s Bikinis
Bella’s Low-Cut Leather
In another captivating shot, Hadid embraced her inner cowgirl while still encapsulating a beach-ready vibe. She sported a red polka-dot bikini top with brown straps and suede detailing, paired with striking low-cut red leather pants, which she intentionally left unbuttoned to reveal the eye-catching high-waisted polka-dot thong beneath.
Frankie’s Bikinis
To elevate her ensemble, Hadid adorned herself with a bold necklace featuring thick brown chains and claw-shaped pendants accented by blue gemstones, emphasizing her Western-inspired aesthetic.
Bella’s Western Bikini
Additionally, Hadid showcased her equestrian skills as part of the campaign. Mounted on a saddle, she wore a brown bikini top designed with a wrap-around collar. Her coordinating high-waisted bottoms were embellished with Western-style studs, adding to the overall theme.
Frankie’s Bikinis
Accessories played a key role in her look, including embellished wrist cuffs and a navy blue bandana, further channeling her country roots. As the saying suggests, while you might take Hadid out of her natural surroundings, her country spirit remains ever-present.
Source
www.bustle.com