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FireAid Concerts Set to Impact Wildfire Relief Efforts in Los Angeles
Tonight, January 30, Los Angeles will host the FireAid benefit concerts at the Kia Forum and Intuit Dome. This initiative aims to generate essential funds for relief, rebuilding, and fire prevention in response to the catastrophic wildfires that have devastated the region. These fires have tragically resulted in the loss of numerous lives and destroyed thousands of homes. For those unable to attend in person, the concert will be widely accessible, streamed on platforms such as Amazon Prime Video, Apple TV+, Disney+, Hulu, Facebook, Instagram, Max, Netflix, Tudum, Paramount+, Peacock, NBC News Now, YouTube, and KTLA, as well as shown in select AMC and Regal theaters starting at 9 p.m. ET/6 p.m. PT. Interested supporters can contribute to the relief efforts through FireAidLA.
The lineup at the Kia Forum features numerous prominent artists, including Alanis Morissette, Anderson .Paak, Dawes, Graham Nash, Green Day, John Fogerty, Joni Mitchell, No Doubt, Pink, Red Hot Chili Peppers, Stephen Stills, Stevie Nicks, Black Crowes, and John Mayer.
Meanwhile, the Intuit Dome will showcase performances by an impressive roster of artists, including Billie Eilish, Gracie Abrams, Jelly Roll, Katy Perry, Lady Gaga, Lil Baby, Olivia Rodrigo, Peso Pluma, Rod Stewart, Stevie Wonder, Sting, Tate McRae, and Earth, Wind and Fire.
This concert is part of a broader response by the music community to the recent wildfire crisis. The Recording Academy has made significant changes to its planned Grammy Week events, including the Grammy ceremony scheduled for February 2, to prioritize support for wildfire relief. Through its MusiCares program, the Academy has launched the MusiCares Fire Relief initiative to assist music professionals affected by the disaster. Collaborations with organizations like Direct Relief, California Community Foundation, and Pasadena Community Foundation have also been established to further aid those in need. Harvey Mason Jr., CEO of the Recording Academy, emphasized the importance of these partnerships, stating, “In addition to raising money for music people, we are proud to add these three incredible partners who are supporting the Los Angeles region in other ways to maximize our efforts of aiding those impacted by this crisis.”
Financial commitments from major music corporations have also poured in, with Sony Group Corporation contributing $5 million to relief efforts. Warner Music Group has pledged $1 million through its Social Justice Fund, while Universal Music Group shifted its funds initially allocated for Grammy Week events towards disaster relief efforts.
Prominent individual artists have made significant contributions as well. Beyoncé has committed $2.5 million through her BeyGood Foundation, specifically aimed at helping families in the Altadena/Pasadena areas who have lost their homes, along with providing support to local churches and community centers. The foundation noted the urgent need to address the immediate necessities of wildfire victims on Instagram. Additionally, Metallica’s All Within My Hands foundation has donated $500,000. In a show of solidarity, Taylor Swift expressed her heartbreak over the devastation in California and has supported multiple charities providing assistance to impacted communities via her Instagram Stories.
Source
www.goldderby.com