General Mills Set to Launch 9 New Cereals in 2025, Featuring High-Protein Cheerios

Photo credit: www.foodandwine.com

The approach of the new year brings exciting news for cereal enthusiasts, with General Mills announcing a delightful lineup of new cereals and granolas set to hit the market in 2025. This fresh array includes a return of the popular Cheerios innovation, tailored for those seeking a protein boost in their breakfast routine.

Among the highlights is Cheerios Protein, making its comeback after more than five years. Launching in both Strawberry and Cinnamon varieties, this cereal boasts an impressive eight grams of protein per serving, catering to families searching for a delicious yet nutritionally balanced meal to start their day.

Emilie Knox, General Mills’ vice president and business unit director of morning foods, expressed the company’s vision for the new cereal in a recent statement. She emphasized the importance of protein for consumers of all ages and stated, “We wanted it to taste great and to preserve the iconic Cheerios shape, but with a good source of protein.” Knox highlighted the product’s aim to transform breakfast into a positive experience for families.

In addition to the protein-packed Cheerios, the cereal lineup introduces Bluey Cereal, a playful and lightly sweetened corn cereal designed to encourage family fun during breakfast time. With a theme inspired by the popular children’s show, this cereal is expected to engage kids and parents alike.

Also making its debut is Cheerios Oat Crunch Chocolate, a satisfying multigrain option that combines cocoa with classic Cheerios, offering a promising start to any morning. Meanwhile, Strawberry Vanilla Chex finally transitions from a limited availability at Sam’s Club to a nationwide release, featuring a crunchy texture infused with the delicious flavors of strawberry and vanilla.

The new offerings extend to granola options as well, including Nature Valley Dipped Granolas, which come in Double Chocolate and Salted Caramel flavors, each featuring nine grams of protein per serving. This positions them competitively alongside the Cheerios Protein variant.

Completing the assortment are Cascadian Farm Family Size Granolas in Oats and Honey and Fruit and Nut flavors, bringing the total of new cereals and granolas to nine for the upcoming year. With such an extensive selection, General Mills is poised to provide cereal lovers with exciting new choices to celebrate the start of 2025.

General Mills’ New Cereal Offerings for 2025

• Bluey Cereal
• Cascadian Farm Fruit and Nut Granola
• Cascadian Farm Oats and Honey Granola
• Cheerios Protein in Cinnamon
• Cheerios Protein in Strawberry
• Cheerios Oat Crunch Chocolate
• Nature Valley Granola in Dipped Chocolate
• Nature Valley Granola in Dipped Salted Caramel
• Strawberry Vanilla Chex

Source
www.foodandwine.com