Photo credit: www.androidauthority.com
As we explore the evolving lineup of Samsung’s Galaxy S phones, the dynamic of improvement among the models each year captures attention. Samsung consistently unveils innovations with its flagship series, yet there often emerges one standout device that outshines the others significantly. The other models in the lineup, albeit competent, seldom stir excitement in comparison to their predecessors or the latest iterations.
This pattern suggests a somewhat limited pool of resources directed toward research and development for the Galaxy S series. It almost gives the impression of a whimsical selection process in the design phase, determining which model will receive the most attention and enhancements annually. While the Galaxy S Ultra tends to be the focus, it is not always the clear leader; variations within the lineup can occasionally draw more acclaim.
Let us delve deeper into the evolution of the Galaxy S series and discern which models have emerged as true exemplars.
Samsung’s Galaxy S Series: A Year-by-Year Overview
The Galaxy S20: A Heartfelt Upgrade
Looking back at the introduction of the Galaxy S20 series, which incorporated a new structure of standard, Plus, and Ultra models, the initial Ultra variant fell short of expectations. With impressive specifications that didn’t fully translate into real-world performance—most notably with its 108MP camera—the Ultra was not the standout model.
In contrast, the regular Galaxy S20 captured considerable attention for its substantial advancements over its predecessor, the Galaxy S10. Features like the vibrant 120Hz display, 12MP camera, support for 5G connectivity, and a robust 3,880mAh battery solidified its reputation. It became an object of envy among competitors, leading to memorable praise from reviewers questioning what more could be desired from a smartphone.
The Galaxy S21: Ultra-Refinement Achieved
The subsequent Galaxy S21 Ultra addressed many of the shortcomings of earlier models, introducing S Pen compatibility, and hosting a wealth of enhancements that elevated its stature. With an impressive 120Hz display and two telephoto lenses complementing the upgraded 108MP sensor, it marked a turning point for the Ultra designation, proving its worth to enthusiasts and critics alike.
While the other models, the S21 and S21 Plus, received revamped designs, their hardware specifications saw less substantial change, resulting in a clear hierarchy of attention that year.
The Galaxy S22 Plus: A New Benchmark
The Galaxy S22 series marked a notable evolution, particularly for the Plus model, which had previously occupied a lower status in the lineup. Enhanced with a brilliant display, a new 50MP main camera, and faster charging capabilities, the S22 Plus emerged as a well-rounded contender in the Android space. This shift brought it front and center, turning heads despite a slight increase in price.
While the smaller Galaxy S22 saw improvements, it suffered from poor battery performance, limiting its appeal. The Ultra introduced its own flaws, becoming increasingly unwieldy as it sought to integrate features for niche audiences. Still, the Plus model managed to shine brightly in an otherwise convoluted lineup.
The Galaxy S23: A Return to Form
In the Galaxy S23 series, the narrative shifted again. The Plus variant seemed to lack the compelling improvements of previous editions, while the S23 and Ultra models received substantial upgrades. The elimination of Exynos in favor of custom chipsets, a larger battery, and improved cooling gave the S23 a distinguished profile, making it a much-cherished option for users seeking a compact phone without compromise.
The Ultra continued to evolve with a formidable 200MP camera and S Pen enhancements. However, it was the standard S23 that captured many hearts, showcasing a balance of features and usability.
The Galaxy S24 Plus: Coming into Its Own
Fast forward to the Galaxy S24, and we see the Plus model finally receive recognition as a noteworthy player in the lineup. With a design overhaul that included a titanium frame and an impressive display, it stepped out of the shadows of previous iterations. Expert reviews began to tout it as an ideal purchase for users, even positing it over the Ultra in some respects.
The Ultra, however, found its own laurels with solid improvements, such as a new telephoto lens and advanced AI features, although some still found it bulky and uncomfortable to hold over extended periods.
The Galaxy S25: A Case of Deja Vu
As we arrive at the latest Galaxy S25 series, the narrative takes a turn towards the familiar. The regular Galaxy S25 and S25 Plus present very few enhancements from previous models, leading critics to express concerns about a potential stagnation in innovation. While the Ultra stands out with noteworthy upgrades that prioritize user comfort, the entry-level models seem to lack the attention needed to capture consumer interest.
For prospective buyers, a look back at the S24 or S24 Plus may reveal more value than the latest iteration holds, as the innovations primarily lie within the Ultra.
The challenge Samsung faces raises questions about its annual strategy: Can the company consistently improve all three variants, or does it limit investment to a standout model each year? Faced with a growing demand for better features across all devices, a shift in approach could be a forward-thinking move for the tech giant.
Samsung Galaxy S25 Plus
Snapdragon 8 Elite power
12GB RAM
7 years software support
Source
www.androidauthority.com