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Samsung Announces New Revenue-Sharing Policy for Galaxy Store

In a significant shift aimed at supporting developers and publishers, Samsung is revamping its revenue-sharing structure. The tech giant has introduced an 80/20 revenue split for games sold through its Galaxy Store, allowing creators to retain a larger portion of their sales compared to the previous 70/30 model where 30 percent was taken by Samsung.

This change is particularly noteworthy as it positions Samsung to compete more aggressively with Google, which currently follows a 70/30 revenue sharing approach. However, it’s interesting to point out that Google offers a more favorable rate for developers in their initial revenue stages, taking just a 15 percent cut on the first $1 million earned annually. Following that threshold, Google’s share rises to 30 percent, and it maintains the 15 percent rate for automatically renewing subscriptions.

While Samsung’s Galaxy Store does not match the extensive reach of the Google Play Store, it remains a vital marketplace for many Samsung device users, coming pre-installed on their phones. The introduction of an 80/20 revenue model could encourage developers to consider Samsung’s platform as a more attractive option, even if they primarily rely on the Play Store for their Android applications. The policy change is set to take effect on May 15, 2025.

This move not only enhances Samsung’s commitment to supporting app creators but also reflects a broader trend in the industry towards more favorable revenue-sharing terms. As competition among app marketplaces intensifies, developers may find themselves with greater leverage and opportunities for profitability in a rapidly evolving digital landscape.

Source
www.engadget.com