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University of Guelph Launches Taylor Swift Case Study for Students
In an innovative educational initiative, the University of Guelph has announced that 600 students will engage in a unique case study focusing on Taylor Swift starting in 2025. This program is part of the university’s Icons of Music op-ed course.
Alyssa Woods, the associate professor and co-designer of the course, expressed her long-standing ambition to create a foundational course aimed at encouraging first-year students to critically assess popular music. “In recent years, Taylor Swift has significantly influenced the realm of popular culture,” Woods noted.
The University of Guelph is joining a growing number of institutions around the globe that are exploring the cultural relevance of the pop icon. However, Woods emphasized that unlike other universities that may concentrate on specific elements of Swift’s career, this course will adopt a broader perspective, delving into significant themes within pop music.
The objective of this case study is to enhance students’ analytical skills while investigating various domains such as art, literature, sexuality, and religion, and their connections with pop music and culture. Woods remarked that using Swift as a focal point offers a valuable opportunity to discuss these wider societal issues.
Exploring the Cultural Impact of Taylor Swift
Woods collaborated with Robert Michael Edwards, a professor specializing in pop culture, politics, and religion, to develop this exciting program. While it might be challenging to ascertain the exact reasons behind the public’s intrigue with Swift, Edwards mentioned that the true significance of her influence may become clearer over time.
Edwards indicated that Swift’s immediate effect on pop culture is indisputable, pointing to her concert tour marketing strategies, ticket sales, and the consumption of concert films. “People often have strong opinions about her, but regardless of where you stand, her impact is undeniable,” he stated.
He further elaborated on the profound effects Swift has made, including transformations in fan culture, fashion trends, and notable economic repercussions for cities hosting her concerts. The course will also include an analysis of the Canadian events surrounding Swift’s The Eras Tour, including the upcoming shows in Toronto and Vancouver, set to start on December 6.
Woods assured that the program contains engaging elements for everyone, regardless of their familiarity with Swift’s work. “While a 12-week course has its limitations, the goal is for students to utilize these analytical skills in various contexts,” she explained. The course already reached full capacity, allowing students the flexibility to navigate the content at their own pace.
Due to the high interest, Woods noted discussions are ongoing regarding a potential return of the course during the summer term. “I’m thrilled about the launch of this course and the enthusiasm for studying not only Taylor Swift but popular music in a broader sense,” she remarked. In the future, the curriculum may evolve to feature other prominent artists, reflecting the dynamic nature of the music industry.
The course is scheduled to run from January to early April.
Source
globalnews.ca