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Unilever Reports Strong Quarterly Sales Growth Amid Innovative Strategies
LONDON (Reuters) – Unilever has outperformed analysts’ expectations with its quarterly sales, driven by innovative product offerings and moderated price hikes. The company recently celebrated its most significant volume sales growth in three and a half years.
In a statement released on Thursday, the consumer goods behemoth reaffirmed its optimistic outlook for the year, projecting underlying sales growth in the range of 3-5% and maintaining an underlying operating margin of at least 18%.
For the third quarter, Unilever’s underlying sales increased by 4.5%, surpassing the analyst consensus which estimated a 4.2% rise. This positive trend is largely attributed to the company’s strategic decisions to enhance product appeal while controlling price increases.
During this quarter, the underlying price growth was recorded at 0.9%, while volume sales saw a notable increase of 3.5%. This marks the largest growth in volume sales since the first quarter of 2021, when Unilever reported a rise of 4.7%. Analysts had anticipated a price rise of around 1% and a 3.2% increase in volumes for the third quarter.
“We are pleased to report a fourth consecutive quarter of positive volume growth, with all our business segments contributing to this upward trend,” stated CEO Hein Schumacher in his comments on the company’s performance.
Unilever’s resurgence in sales highlights the company’s ability to navigate a challenging market landscape through innovation and strategic pricing, positioning itself favorably within the competitive consumer goods sector.
Source
finance.yahoo.com